How To Package Your Orlando Florida Home To Sell  

After a full day of house hunting in Orlando Florida's complex real estate market, even the hardiest home buyer has difficulty remembering each home visited. A selling display featuring your property's benefits is a great way to be sure your home stands out in the home buyer's memory. We've used the following marketing strategies to successfully sell many homes. They could work for you too! 

Creativity Counts

Your home's memory points can be mounted attractively on a poster or in a looseleaf binder or photo album and displayed on your dining table or near the front door.

Home shoppers appreciate a memory-jogging take-home flyer, summarizing the display information for later study. The flyer should always include the property address, price, brief description and your real estate agent's name and phone number.

Focus On Your Home's Features

Each Central Florida home will have its own outstanding features. When we talk about a marketing strategy for your home, we will consider what to include in your display and on the flyer. Here are some worthwhile ideas: 

Capital improvements

Include project description, year completed and your investment in the home's improvements.

Upgrades or replacements

List new appliances, paint, wallpaper, attic fan -- anything you've accomplished that home buyers won't have to do after move-in.

Mention special features and benefits. For example: "Easy-care kitchen range with self-cleaning oven, sealed burners, electronic ignition, digital controls; 1992."

Energy-saving or "green" features

Cite money-saving extra insulation, high-efficiency heating/cooling system, thermal double-pane windows, etc.

Average annual utility bills

Also mention affordable property taxes. Home buyers want to know!

Floor plan

Show room arrangement and dimensions. New-home builders and renovators can often provide floor plans, or one can be drawn for your home.

Picture your home in your display and on the flyer. Architect's renderings may be available from the original builder.

Gardening highlights

Sketch the landscaping plan to show the work you've done.

Identify trees and plants, especially if you have unusual ones.

Provide photos of bushes and flowers in full bloom, if you're selling off-season.

Pre-listing home inspection report

Impress buyers with proof of your home's excellent condition. Show receipts for correcting any problems the inspector noted.

Community Information

Create a local map.  Highlight nearby schools, convenient transportation, shopping, parks, libraries, hospitals, and any other amenities or points of interest. Your kids can help color the map!

Feature excellent schools. Mention honors and awards, good student-teacher ratios, sports and athletics, drama presentations, and special programs (i.e. for learning disabilities or English as a second language).

List neighborhood association dues (if any), annual community events, Neighborhood Watch programs, and the like. If yours is a friendly, quiet neighborhood, be sure buyers know it!

Community services

Include helpful information such as days for recyclable-material and bulk trash pick-ups, availability of swimming pools, children's summer day-camps, adult education, and so on.

For more information on Orlando, it's various suburbs, countless neighborhoods, amenities and more, please contact us.  We'll be happy to not only help you find your perfect home, but make sure your purchasing in a part of town that you'll be happy with for years to come.  We look forward to being your guides!

Your Orlando Downtown Condo is not selling and you have questions why it hasn't sold.   There are many reasons that Condos do not sell in Orlando.   Let's review some of these reasons:

LOCATION

It may be more difficult to attract buyers to a Downtown Orlando Condo if the location has challenges, such as street noise, poor views, or is in an area that is perceived to be unpopular.  If your condo has location challenges, you want to be sure it is priced aggressively and is superbly staged.

Read Also: Orlando Home Staging Tips

FLOOR PLAN

Most condo buildings have a few units that have poorly thought-out floor plans, or are older condos that don't reflect today's lifestyle.  Some of the reasons why floorplans are undesirable may include:         

• Poor flow      
• Limited closet and storage space       
• Small Rooms        
• Lack of natural light         
• Unattractive views         
• No in-unit laundry facilties        
• Limited perks - gym, pool, etc.

In the past these condos sold easily, but in today's market they require that  pricing and staging are given a great deal of attention.

Read Also:  Determining What your Orlando Home is Worth 

THE CONDO IS PRICED TOO HIGH

The real estate mantra "location, location, location" has been replaced by "price, price, price". As noted above, location is important, but the location and other issues can be overcome by correctly pricing your unit.  There are negative aspects of over-pricing:

• If a condo is on the market too long it may give prospective buyers the impression that something must be wrong with the unit.
• You lose buyers that should be looking at your home, but pass on it because it doesn't fall within their target range.
• Many sellers price higher than the price they really want in the belief that they will have to reduce the price in the negotiations, but in reality this strategy often limits the pool of buyers.  Remember, that in order to negotiate, you must first have an offer.  If you price too high, there may be no offer to negotiate.

Read Also: Price Reductions are not the end of the world!

Read more »

http://www.orlandofloridarealestatehomes.com/00AA15

Return to traditional living in Orlando Florida's Baldwin Park.

Step back in time to Baldwin Park, a new, "traditional neighborhood" planned community with a friendly, old fashioned, small town ambience, and is located just minutes away from downtown Orlando, Florida and home to many Orlando FL luxury homes! Baldwin Park boasts beautiful parks and common areas, with wide sidewalks, which are ideal for pedestrians to enjoy the warm Orlando, Florida weather.  There are many swimming pools and fitness centers as well.  At the heart of it all is the downtown community center with restaurants, bars, quaint boutique shops, grocery, coffee shops, old fashioned barber shop and more!

Baldwin Park is in Downtown Orlando, Florida and close to Interstate 4, the Greene Way (417), and the East-West Expressway (408). The Orlando International Airport is only minutes away!  This means your close to everything...beaches, Disney and the many other Central Florida parks and attractions, as well as Daytona, Tampa and Miami!

Looking for Baldwin Park real estate in Orlando, Florida?

There has been a lot of growth in the Orlando area and Baldwin Park luxury real estate has sprung out of nowhere it seems. Bordering Winter Park, Baldwin Park has a variety of properties to offer, including luxury townhomes, condos, and custom estate style homes.

Baldwin Park is also a great place to do business, because it has different types of office space, and is in the heart of Orlando.    

Baldwin Park residents are very centrally located, with offices, businesses, shopping, entertainment, recreation centers, parks, clubs, restaurants, and more only minutes away!

If you'd like more information on luxury homes, townhomes and condos Baldwin Park, or any other neighborhoods throughout the Orlando area and Downtown Orlando, don't hesitate to email, or call us today!

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